Social Media

Which Social Media Platforms?

You may already have your social media channels operating or perhaps are looking to start using a new channel. Maybe you haven't yet made the best use of a channel like Pinterest, as it doesn't have the same sort of customer interaction as say Twitter or Instagram. I can help to create integrated, consistent visuals to help with your promotional efforts.

As the marketing books tell us, we need to use the communication platforms where are customers are interacting. If you already have Hootsuite or similar social media monitoring software, then you will probably have a fair idea of where you customers prefer to share and engage. All of this information can help to compile a list of possible content. Google Analytics will also assist with this.

Sometimes it is worth trying a new strategy on existing plaforms with a short campaign to test the water.

What I Offer

I can produce images and text suitable for use on your chosen social media channels including:

  • Facebook
  • Instagram
  • Pinterest
  • LinkedIn
  • Twitter.

This could be a mix of content including:

  • Facebook (Posts or Ads)
  • Instagram Posts (single straight image, Shopping, multi-image) and Stories
  • Pinterest Pins – photos, photo montages, infographics or simple videos using stills.
  • LinkedIn (Posts or Ads),
  • Twitter (Posts or Ads)

  • My Process

    When taking product photos I like to capture a variety of landscape and portrait images with enough room to crop and resize to the standard social media sizes. Types of shot for your product could include:

    • Product in or out packaging in a simple still life portrait
    • Landscape shot with mixed composition showing the product in use.

    These can then be cropped to instagram squares, and various oblongs for facebook, 2:3 ratio images for pinterest.

    If you would like a set of social media images for your brand click the button below!

     
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